Elegance and loyalty at the heart of our partnerships

Since its foundation, the Maison Lanson has forged lasting and sincere ties with its partners, some of whom have been with the company for generations. Based on shared values, these partnerships illustrate the elegance and loyalty that characterize the Maison Lanson.

"More than just partnerships, these are true bonds of friendship that we are keen to perpetuate. So many stories that are written over the years and embody the value of loyalty that is so dear to us."

Hervé Dantan, Cellar Master

Growers and partners from generation to generation

At Lanson, we are driven by a constant quest for quality and a love of terroir. We have shared this passion with our growers for several generations, giving us access to over 100 different Crus. This unique range of supplies guarantees consistent quality and enables us to reflect the richness of the Champagne terroir in our blends. Under the impetus of Hervé Dantan, we practice a committed viticulture based on close vineyard proximity to our partners and a perfect knowledge of the specific characteristics of each terroir, enabling us to make an even finer selection of grapes from the estates of our partner winemakers and from our own vineyards.

THE ICONIC AND HISTORIC WIMBLEDON TOURNAMENT

Founded on July 3, 1877 in London's eponymous district, The Championships, Wimbledon is the oldest tennis tournament in the world and one of the 4 Grand Slams on the annual professional tennis circuit. Maison Lanson has supplied this prestigious tournament since 1977, becoming the Official Champagne Partner in 2001. Based on shared values of humility and elegance, each edition is a tribute to the tradition and grandeur of world tennis. 150,000 glasses of Lanson champagne are served each year at the Championships. After more than 45 years of collaboration, Lanson is an integral part of the Wimbledon experience.

Soirée Blanche – an unmissable event in the City of Coronations

In the stunning setting of the gardens at Domaine Les Crayères, some 3500 epicureans gather to celebrate the return of fine weather with a chic picnic created by chef Christophe Moret, paired with Le Black Création, one of the House’s iconic cuvées.

With its time-honoured expertise in the production of rosé champagne, Maison Lanson also offers its Le Rosé Création cuvée in the public bar area.

So Frenchy So Chic – the art of living like the French

A real cultural bridge between France and Australia, So Frenchy So Chic is a music festival combining lifestyle, gastronomy and the French art of living. Every year, some 10,000 participants gather in Melbourne and/or Sydney to discover performers from the French music scene and French-speaking chefs.
Since 2021, Maison Lanson has been proud to be the event’s main partner, as well as the official champagne supplier.

Since 2021, Maison Lanson is proud to be the main partner, as well as the official Champagne supplier.